Close Up Daily Execution Planner - Pink.

About One Day

We want to inspire you to bring the big dreams living deep inside you to the surface and help you realize that they can become a reality. 

Instead of daydreaming about the business you've always wanted to start or the book you've always wanted to write, we hope that here you'll find the motivation to make a decision to pursue it. When you're ready, we will help you achieve it through mindfulness, intention, and daily execution.

We know from experience that our tools and the One Day community are powerful assets that will help you to flourish. All you have to do is take the first step and bet on yourself. 

Let us help you prove to yourself that your someday, One Day goals will be achieved by taking consistent, actionable steps one day at a time.

Our Founder

Hi! I’m April Smith, Founder of One Day and Creator of the Daily Execution Planner. 

As a multi-passionate entrepreneur and Project Manager for nearly a decade, I deeply understand the transformative value of organizing, tracking, and reflecting on your goals. I know that to see any vision through, a commitment to consistency and a measure of success is needed. I first discovered planners while working my way through business school. 

My schedule was demanding and planners were my saving grace.

I tried at least three and found that there was something I loved about each of them, while each of them also lacked something I desired. Underwhelmed and disinterested in continuing to invest on a quarterly basis in a product that was missing the mark, I decided to create my own. I wanted a planner that facilitated the process of mapping out my goals, tracking my progress, cultivating inspiration, and becoming very clear about my vision and intention. 

As I created and worked my way through, what would become, the Daily Execution Planner, it became undeniably clear to me that mapping out my goals and dreams in a strategic way was a main ingredient in the “secret sauce” of my success. Over the years, I have refined the tools and compiled them into the version of the Daily Execution Planner that is available to you today. 

I am still an avid user of my own planner. In the past year, I have flipped a single-family home, invested in a restaurant in Atlanta, written an e-book, purchased my first 4-unit investment property, launched One Day, and released the Daily Execution Planner while also working a demanding 9-to-5 position at a Big 4 consulting firm. 

My goal with One Day is to provide valuable tools like the Daily Execution Planner to support women as they take action to make their “One Day” dreams a reality. You may have heard the saying, “a rising tide raises all ships.” I know that my success creates a path for the success of the women around me and I believe that each success story created, paves the way for yet another. My goal for the Goal Lab Incubator and the One Day community is to create a ripple of success stories and to cultivate an open, welcoming, and inclusive community of inspired individuals committed to accomplishing their “One Day” goals.

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